Thursday, December 1, 2011

Democracy of Goods

The main goal of an advertisement is to get consumers to buy the product making it as fordable as possible. “The wonders of modern mass production and distribution enabled everyone to enjoy society’s most desirable pleasures, conveniences, or benefits.” (Marchand 213) The Democracy of Goods implies that advertisements show off the rich and wealthy knowing that the average Joes will fall for the ad to be “just like them.” I believe the Democracy of Goods is used in today’s advertising. 

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